Supporters of the Wests Tigers will attest to the difficult past few years. Two wooden spoons, a ton of controversy inside the club, and the amazing accomplishment of finishing lower last year than they did the year before—despite finishing last—all came about as a result of the Dolphins’ arrival.
With legendary player Benji Marshall joining as head coach, some strong additions, and a revamped board, things are beginning to look up for the boys from Western Sydney (also known as the Leichardt Faithful, depending on which side of the split club you sit on) in 2024 as the Tigers embark on their road to redemption. What does all of this signify for sponsorship, then? What adjustments are in place, and what can we anticipate in the upcoming year?
Below, we break down every bit of Tigers sponsorship news:
Brydens Attorneys:
According to official announcements, Brydens will support the team during the 2024 campaign. There are, nevertheless, a lot of unanswered questions. The most important is, of course, that the principal of the legal firm is none other than Lee Hagipantelis, the former Wests Tigers Chair who was dramatically removed from his position late last year. According to reports, Brydens spends an estimated $1 million to have his name prominently displayed on the front of Wests Tigers jerseys. Since joining the team as a significant sponsor in 2016, Brydens’ estimated stake in the team, including his sponsorship of the head coach’s naming rights, is approximately $10 million.
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